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Best Google Ad Extensions for Boosting CTR

December 12, 2023

Want to improve the performance of your Google Ads and drive more traffic to your website? We’ll take you through the best Google Ad Extensions that can help you boost your click-through rate and increase your online visibility. From Sitelink extensions to Promotion extensions, we’ve covered you with everything you need to know to create informative and engaging ads that…

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Display Ads: What Are They & How Do They Work?

December 5, 2023

Display ads are a type of online advertising that combines text, images and a URL to promote products, services or events. They are an effective way to reach potential customers and can be targeted to specific audiences based on demographics, interests, and online behaviour. With display ads, businesses can increase brand awareness, retarget people who have already shown interest and…

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Everything You Need to Know About Rich Snippets & How to Get Them

November 28, 2023

Understanding rich snippets is crucial to improve your website’s visibility and attract more traffic. Also called rich results, rich snippets are structured data that provide additional information about your website’s content to search engines. We take you through everything you need to know about rich snippets, including why they’re important, how to implement them, and best practices for optimising them.…

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Re-engaging Your Customers With Facebook Retargeting Ads

November 21, 2023

Do you need help to make your Facebook ads stand out to your target audience? Do you want to maximise your return on investment from Facebook advertising? One effective strategy to enhance your Facebook advertising is through retargeting ads. This guide will explore the basics of Facebook retargeting ads and how they can help engage your customers. We will also…

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How to Rank in Google’s People Also Ask

November 14, 2023

If you want to boost your website’s visibility on Google, you might want to consider optimising for Google’s People Also Ask feature. This feature is a great way to get your content in front of more people and drive more traffic to your site. But how do you rank in People Also Ask? Let’s take a look.  What is People…

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Demystifying Featured Snippets: A Comprehensive Guide

November 7, 2023

Featured snippets have become a prominent feature in search engine results pages (SERPs), providing users with quick and concise answers to their queries. Website owners and marketers covet these snippets, as they can significantly increase organic traffic and visibility. However, understanding how to optimise your content for featured snippets can take time and be a daunting task. In this comprehensive…

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People Also Search For: What is It & Is it Important for SEO?

October 31, 2023

Want to boost your website’s visibility and drive more traffic? If so, understanding People Also Search For is crucial! People Also Search For is a great way to improve your website’s ranking. In this article, we will discuss what exactly People Also Search For is, its importance for SEO, how to optimise for it, common mistakes to avoid, real-life examples…

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How to Conduct a CRO Audit

October 24, 2023

Are you looking to improve your website’s performance and boost your conversions? Conducting a Conversion Rate Optimisation (CRO) audit is one great way to accomplish that goal. A CRO audit involves evaluating your website’s user experience, content, conversion funnel, performance metrics and more, all to identify areas for improvement. Let’s dive into the details and learn how to conduct a…

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Local SEO & Schema Markup: A Winning Combination

October 17, 2023

In today’s digital age, having a strong online presence is crucial for businesses of all sizes. One effective way to improve your visibility in local search results is through local SEO. By optimising your website and online listings for local searches, you can attract more customers in your area. Another powerful tool to enhance your local SEO efforts is schema…

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Client Testimonials

Telstra Media Group

Telstra Media Group

AMIRE has been providing Telstra Media with SEO Services since the beginning of October 2013 and whilst still relatively new they have provided exceptional service and insight for the business thus far.

Telstra Media replaced our previous SEO agency (whom we had worked with for over 6 years) with AMIRE, which I believe is a clear indication of their SEO expertise and experience. Telstra Media is looking forward to a strong relationship with AMIRE and have no hesitation in recommending them to any company considering their services.

Grant Hilton | Search Producer
Digital Media and Content Services
Telstra Media Group

AAMI

AAMI

I have known Sean and Amye from the days when ‘search’ was in its infancy in Australia. At the time my team and I were intent on establishing the online business for AAMI. We recognised early on how important search would be to help position AAMI on customer shopping lists for their insurance needs and as a cost effective marketing tool. Seam and Amye continue to impress me with the depth and breadth of knowledge they have with the search industry.  Their technical knowledge is extensive and that helps remove the guesswork and makes decisions easier and more precise.

They listened and understood the AAMI business and what the key business drivers were. This helped us design and develop websites that balanced optimal search requirements with user experience and customer centric design.

It was principally through Sean and Amye’s knowledge and results driven attitude that positioned AAMI in a prominent position for all of AAMI’s key terms, a position it has held for many years.

David Jones
Former E-Business Manager
AAMI

Suncorp Group

Suncorp Group

Amye consulted on Suncorp Commercial Insurance for a number of years in optimising our business for search. In that period, Suncorp’s dominance in search helped the business receive an unprecedented number of lead opportunities, driving further investment and support of the online channel.

Amye’s professionalism and attention to detail served us well. Amye was always free and willing to assist with any queries we had about the complexities of SEO as well as providing us with up-to-the-minute news on trends and changes in search. We were always well prepared to stay ahead of the game.

Darren Abood
Senior Leader – Websites
Digital Distribution | Commercial Insurance
Suncorp Group

General Pants

General Pants

As our consulting SEO Director, Amye showed an unwavering dedication to delivering the best search results within a sometimes challenging technical infrastructure. Her depth of knowledge and awareness of industry advances were exemplary, and always considered within the context of our search brief.

Amye’s friendly and relaxed professional approach ensures team members of every level have a good understanding of search objectives; this ultimately creates both a commercially successful and enjoyable partnership.

Michael Laxton
Head of Online & CRM
General Pants

Virgin Money

Virgin Money

During my spell at Virgin Money Australia, Sean was the SEO expert from 24/7 Real Media, and proved to be deeply knowledgeable and of great service. I would recommend Sean as an SEO specialist for being extremely approachable, cheerful, professional and provided invaluable advice on improving the company site in natural search, combined with other paid search activity.

Peter Davis
Web Experience Manager
Virgin Money

Bigpond

Bigpond

The principals of Amire, Sean and Amye are well known within the search optimisation industry. I have worked directly with them for several years and they have always followed ethical practices in delivering great results. The quality of their work and trust worthiness is first rate. I always felt like my business was important and the best people were working on my account.

Dale Cohen
General Manager
BigPond Network |  Telstra Digital Media & IPTV – Pay TV

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