Making the most of your Digital Marketing During COVID-19

May 1, 2020 | Categorised in: Blog

In an attempt to help medium and small businesses during the COVID-19 crisis Google has launched a program where they grant free credits for Google Ads. Google has dedicated a sum of US$340 million in ad credits for SME customers worldwide. These credits can be used be used towards future ad spend until the end of 2020 across Google Ads platforms.

Can your business utilise the free Google Ads credits?

To be eligible for these credits you must be:

A SME Business
Active anywhere in the world
Have spent with a Google Ads account ten out of twelve months of 2019 and in January and/or February of this year.

*Your Google Ads account may have been advertised directly with Google or through a partner and must adhere to Google’s advertising policies.

You can read more about Googles Ad credits :

What about Facebook ads?

As you might have heard, Facebook has also launched a similar program as to Google. However, as for now these credits are only available in limited areas within the US. But Facebook is looking to further their project and are therefore working to make their credits available in other parts of the world. Facebook has created an email list where SMEs can sign up to stay updated on any changes in their area.

You can sign up for Facebooks email list here :

Seeking support elsewhere

If you find that your business is not eligible for any of these credits, fear not! The Australian Government has many Grants and Programs for virtually every industry out there. There are grants you can apply for to put towards your Digital Marketing spend.

If you would like to find out what sort of grants your business is eligible :

Amire is here to help

If you have any other questions on how to improve on your digital marketing during COVID-19 (or when this has all passed) please don’t hesitate to reach out to Amire.

We are always happy to share our insights and thoughts on how you can improve your digital performance.

Client Testimonials

Telstra Media Group

AMIRE has been providing Telstra Media with SEO Services since the beginning of October 2013 and whilst still relatively new they have provided exceptional service and insight for the business thus far.

Telstra Media replaced our previous SEO agency (whom we had worked with for over 6 years) with AMIRE, which I believe is a clear indication of their SEO expertise and experience. Telstra Media is looking forward to a strong relationship with AMIRE and have no hesitation in recommending them to any company considering their services.

Grant Hilton | Search Producer
Digital Media and Content Services
Telstra Media Group

AAMI

I have known Sean and Amye from the days when ‘search’ was in its infancy in Australia. At the time my team and I were intent on establishing the online business for AAMI. We recognised early on how important search would be to help position AAMI on customer shopping lists for their insurance needs and as a cost effective marketing tool. Seam and Amye continue to impress me with the depth and breadth of knowledge they have with the search industry. Their technical knowledge is extensive and that helps remove the guesswork and makes decisions easier and more precise.

They listened and understood the AAMI business and what the key business drivers were. This helped us design and develop websites that balanced optimal search requirements with user experience and customer centric design.

It was principally through Sean and Amye’s knowledge and results driven attitude that positioned AAMI in a prominent position for all of AAMI’s key terms, a position it has held for many years.

David Jones
Former E-Business Manager
AAMI

Suncorp Group

Amye consulted on Suncorp Commercial Insurance for a number of years in optimising our business for search. In that period, Suncorp’s dominance in search helped the business receive an unprecedented number of lead opportunities, driving further investment and support of the online channel.

Amye’s professionalism and attention to detail served us well. Amye was always free and willing to assist with any queries we had about the complexities of SEO as well as providing us with up-to-the-minute news on trends and changes in search. We were always well prepared to stay ahead of the game.

Darren Abood
Senior Leader – Websites
Digital Distribution | Commercial Insurance
Suncorp Group

General Pants

As our consulting SEO Director, Amye showed an unwavering dedication to delivering the best search results within a sometimes challenging technical infrastructure. Her depth of knowledge and awareness of industry advances were exemplary, and always considered within the context of our search brief.

Amye’s friendly and relaxed professional approach ensures team members of every level have a good understanding of search objectives; this ultimately creates both a commercially successful and enjoyable partnership.

Michael Laxton
Head of Online & CRM
General Pants

Virgin Money

During my spell at Virgin Money Australia, Sean was the SEO expert from 24/7 Real Media, and proved to be deeply knowledgeable and of great service. I would recommend Sean as an SEO specialist for being extremely approachable, cheerful, professional and provided invaluable advice on improving the company site in natural search, combined with other paid search activity.

Peter Davis
Web Experience Manager
Virgin Money

Bigpond

The principals of Amire, Sean and Amye are well known within the search optimisation industry. I have worked directly with them for several years and they have always followed ethical practices in delivering great results. The quality of their work and trust worthiness is first rate. I always felt like my business was important and the best people were working on my account.

Dale Cohen
General Manager
BigPond Network | Telstra Digital Media & IPTV – Pay TV

More testimonials

Free Google Ads? Making the Most of your Digital Marketing During COVID-19