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Donald Trump Accuses Google of Conspiracy with Hillary Clinton

September 30, 2016

This news should not surprise you. This is coming from the same man who until recently believed that Barack Obama was born outside of the United States, who wants to ban Muslims from entering the United States, who believes China created global warming, and who has continuously made sexist comments in relation to women. To put it simply friends, this…

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Is RankBrain Having Any Impact on Search Results?

March 17, 2016

Back in October 2015, Google announced a new ranking algorithm called RankBrain. Basically (very basically), Google is using an AI system to interpret millions of queries from which it learns to interpret intent and meaning – learning being the key factor. So, nearly six months on has there been massive changes to what we’re seeing? Stone Temple Consulting have done…

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Google Now Showing App Performance in Search Results!!!

December 23, 2015

Who doesn’t love more data?!?!? Google is now adding some extra functionality in the Search Console (formerly Webmaster Tools) for a bit more transparency on how your app fares in the SERPs. Now, once your app is verified in the Search Console, you’ll be able to review app metrics via a “Search Appearance” report. This will allow you to see…

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Everything You Need to Know About App Streaming

November 30, 2015

  A recent article by CheatSheet discusses app streaming in some serious detail. This recent development is not surprising, as Google wants to provide users with the best content, and what if that content lives in an app that a user doesn’t have installed? App streaming is the answer, and may we say, we are seriously impressed! It’s gotten us all…

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The 3 Ways Nofollow Links Are Valuable

October 19, 2015

Link building is one of those SEO activities that leave people thinking ‘it’s a thorn in my side’, ‘It’s a pain in my assophagus’ (what a save!). Now link building can be difficult, but the most frustrating part is spending all of your time building links for your site or a client’s site, only to realise a number of them…

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5 Things You Need to Know About App Optimisation

September 24, 2015

So step aside for a second ASO. There’s a new kid on the block. Say hello to my little friend; app optimisation. Why Should You Care? This started on Android devices, but Google recently stated that it has started to roll this out on iOS devices as well!But wait, there’s more! App optimisation goes beyond app store optimisation, as it…

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How To Increase SEO & SEM Landing Page Conversions

August 31, 2015

Conversions are like immortality to Lord Voldemort or the Horcruxes to Harry Potter. They are sought after. It’s what every online marketing strategy aims to achieve. Traffic is all well and good, but when it comes to a Dumbledore worthy strategy it’s all about increasing conversions. So here are our tips on how to increase landing page conversions for both…

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The 5 Best & Most Insightful Google Analytics Reports for SEO

August 21, 2015

1. The Google Analytics Channels Report The Google Analytics channels report is something of a god send from those geniuses at Google. The channels report contains default channel groupings that identify the exact medium of traffic to a website. These default channel groupings include: Direct Organic Search Referral Paid Search Other Advertising Social Display To find this report go to:…

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New Google Search Console Warnings for Indexing & Ranking

July 29, 2015

Late last year Google had written that blocking CSS and JavaScript through your sites robots.txt file could result in reduced indexation and rankings. Specifically: To help Google fully understand your site’s contents, allow all of your site’s assets, such as CSS and JavaScript files, to be crawled. The Google indexing system renders webpages using the HTML of a page as…

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AMIRE Wins Mission Australia Account

July 23, 2015

AMIRE will build and implement a comprehensive SEO strategy to bolster Mission Australia’s position as a valuable partner and thought leader in its key service areas with partner agencies, Government, corporate funders, potential employees and supporters. Mission Australia works to reduce homelessness and strengthen communities through homelessness initiatives and affordable housing, early learning and youth services, family support, and employment…

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Client Testimonials

Telstra Media Group

Telstra Media Group

AMIRE has been providing Telstra Media with SEO Services since the beginning of October 2013 and whilst still relatively new they have provided exceptional service and insight for the business thus far.

Telstra Media replaced our previous SEO agency (whom we had worked with for over 6 years) with AMIRE, which I believe is a clear indication of their SEO expertise and experience. Telstra Media is looking forward to a strong relationship with AMIRE and have no hesitation in recommending them to any company considering their services.

Grant Hilton | Search Producer
Digital Media and Content Services
Telstra Media Group

AAMI

AAMI

I have known Sean and Amye from the days when ‘search’ was in its infancy in Australia. At the time my team and I were intent on establishing the online business for AAMI. We recognised early on how important search would be to help position AAMI on customer shopping lists for their insurance needs and as a cost effective marketing tool. Seam and Amye continue to impress me with the depth and breadth of knowledge they have with the search industry.  Their technical knowledge is extensive and that helps remove the guesswork and makes decisions easier and more precise.

They listened and understood the AAMI business and what the key business drivers were. This helped us design and develop websites that balanced optimal search requirements with user experience and customer centric design.

It was principally through Sean and Amye’s knowledge and results driven attitude that positioned AAMI in a prominent position for all of AAMI’s key terms, a position it has held for many years.

David Jones
Former E-Business Manager
AAMI

Suncorp Group

Suncorp Group

Amye consulted on Suncorp Commercial Insurance for a number of years in optimising our business for search. In that period, Suncorp’s dominance in search helped the business receive an unprecedented number of lead opportunities, driving further investment and support of the online channel.

Amye’s professionalism and attention to detail served us well. Amye was always free and willing to assist with any queries we had about the complexities of SEO as well as providing us with up-to-the-minute news on trends and changes in search. We were always well prepared to stay ahead of the game.

Darren Abood
Senior Leader – Websites
Digital Distribution | Commercial Insurance
Suncorp Group

General Pants

General Pants

As our consulting SEO Director, Amye showed an unwavering dedication to delivering the best search results within a sometimes challenging technical infrastructure. Her depth of knowledge and awareness of industry advances were exemplary, and always considered within the context of our search brief.

Amye’s friendly and relaxed professional approach ensures team members of every level have a good understanding of search objectives; this ultimately creates both a commercially successful and enjoyable partnership.

Michael Laxton
Head of Online & CRM
General Pants

Virgin Money

Virgin Money

During my spell at Virgin Money Australia, Sean was the SEO expert from 24/7 Real Media, and proved to be deeply knowledgeable and of great service. I would recommend Sean as an SEO specialist for being extremely approachable, cheerful, professional and provided invaluable advice on improving the company site in natural search, combined with other paid search activity.

Peter Davis
Web Experience Manager
Virgin Money

Bigpond

Bigpond

The principals of Amire, Sean and Amye are well known within the search optimisation industry. I have worked directly with them for several years and they have always followed ethical practices in delivering great results. The quality of their work and trust worthiness is first rate. I always felt like my business was important and the best people were working on my account.

Dale Cohen
General Manager
BigPond Network |  Telstra Digital Media & IPTV – Pay TV

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